To celebrate the 50th anniversary of one of the most iconic brands, PUMA is launching with the joyful message “dream big” its kid’s exclusive PUMA X SESAME STREET collection.
PUMA X SESAME STREET puts a smile on children’s faces by combining Sesame Street’s colors and fun with comfy, sporty silhouettes plus affectionate designs featuring everyone’s favorite characters – Elmo and Cookie Monster
As highlights of the collection, PUMA X SESAME STREET features unisex Mini-Me versions of some of the most acclaimed PUMA sneakers, packed in brightly painted Sesame Street boxes. The famous R.S 9.8 sneaker is launched as a cool kid’s interpretation in a girly and boyish colourway with mesh and suede leather overlays, varsity-inspired graphics and cheerful badges including Elmo or Cookie Monster. The PUMA SUEDE STATEMENT is available in dark red or azure blue leather and incorporates a playful, transparent formstrip, filled with metallic stars, and decorations of Elmo and the Cookie Monster on the toe box. In addition, PUMA X SESAME STREET also includes the popular PUMA SUEDE BADGE in light grey or black, adorned with bright, bold graphics of beloved Elmo or the Cookie Monster.
The elaborated PUMA X SESAME STREET collection ranges from cute apparel for girls, boys and infants over selected Mini-Me sneaker to stylish accessories. Dream big with PUMA X SESAME STREET, launches globally on PUMA.com, PUMA stores and select retailers on August 1.
resource : about.puma.com